Main pageNewsWomen entrepreneurs shared their experience of work during a pandemic at a forum in Yugra

Women entrepreneurs shared their experience of work during a pandemic at a forum in Yugra

The International Discussion Club of the Eurasian Association of Women - Regional Leaders, together with the Association of Women Entrepreneurs of Ugra, held a panel discussion “Digitalization of work processes. Transformation of the employment of women during a pandemic, in the post-like period ”at the XII International IT Forum with the participation of the BRICS and SCO countries. The participants in the discussion shared their experience of business development during a pandemic, solutions found during a pandemic. In particular, the experience of creating electronic platforms, export activities, re-profiling of production for sewing masks was presented. According to a study by the NAFI Analytical Center, among the problems faced by the survey participants: falling income, difficulties in paying rent for premises, unpreparedness of companies to go online. At the same time, 10% of women entrepreneurs who took part in the study noted business growth and increased profits. NAFI experts noted that women entrepreneurs mostly used proactive methods aimed at business development. The most popular tools were: Business translation online. 58% of women entrepreneurs have started distributing products over the Internet. Diversification. 54% of survey participants discovered new sales markets. Training. 62% of women received additional education in 2020. A joint project of the Council of the Eurasian Women's Forum and UNIDO "Global Platform for Promoting the Development of Women's Entrepreneurship" was presented, within the framework of which an educational program aimed at developing the digital skills of women entrepreneurs is being implemented, events are being held to popularize women's entrepreneurship on international platforms. The meeting was moderated by Veronika Peshkova, Goodwill Ambassador of the United Nations Industrial Development Organization UNIDO and Alfiya Pavkina, Chairman of the Council of the Union "Chamber of Commerce and Industry of the Khanty-Mansiysk Autonomous Okrug - Ugra", President of the Association of Women Entrepreneurs of Ugra. On the sidelines of the third Eurasian Women's Forum, sessions with the participation of UNIDO will be held on issues of the digital economy and the development of creative industries, creating opportunities for women.
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