Main pageNewsThe topic "Women in Creative Industries" was discussed on the sidelines of SPIEF - 2021

The topic "Women in Creative Industries" was discussed on the sidelines of SPIEF - 2021

On June 4, on the sidelines of the St. Petersburg International Economic Forum, a meeting of the visiting living room of the EWF "Women in Creative Industries" took place. The meeting participants discussed the possibilities and prospects for the development of the creative economy, as well as the prospects for involving women in this area. Analysis of global trends shows that in recent years, the creative industry sector in the world's economy has grown faster than any other industry - at 14-15 percent annually and has significant potential to include women. The share of the creative economy in world GDP is 3–6%. As noted by the Deputy Chairperson of the Federation Council Galina Karelova, the share of women in the creative industries in Russia is about 58%. Women entrepreneurs are implementing many successful export-oriented projects and are leaders in cross-border e-commerce projects. The digital economy opens up new opportunities for women to explore modern high-tech areas. During the pandemic, the innovative market responded flexibly to the changes that had arisen. Deputy Chairperson of the Federation Council Galina Karelova spoke about state support for women entrepreneurs. Support measures are provided for in the National Action Strategy for Women and the National Project "Small and Medium-Sized Entrepreneurship and Support for Individual Entrepreneurial Initiatives," said the Vice-Speaker of the Federation Council. At the end of last year, added Galina Karelova, in Russia amendments were made to the Law on Employment in terms of the legal regulation of remote (remote) work for people, for employers who must maintain a balance of interests of all participants in the labor market. A number of projects of the Council of the Eurasian Women's Forum are aimed at creating maximum opportunities for the development of women's economic activity, Galina Karelova said. Together with UNIDO, the Ministry of Industry and Trade is implementing the project "Women for Sustainable Industrial Development" in the field of creative industries. Another project - “Women are innovators, drivers of positive changes in society” is designed to help women believe in themselves and promote the development of innovative thinking. The goal of the project is to increase the number of women innovators, especially among young people. The project “Women in the Digital Economy. STEM project ". The project "Women Scientists and Global Challenges of Our Time" is aimed at expanding the participation of women in the creation of technologies, new products, services. These and other projects will be presented at the third Eurasian Women's Forum. “We are doing a lot of work in the international arena to popularize women's entrepreneurship and disseminate the best women's practices. Russian initiatives for the development of women's entrepreneurship, including in the creative industries, are widely supported by the world community, ”said Galina Karelova. Gulnaz Kadyrova, Deputy Minister of Industry and Trade of the Russian Federation, Elena Druzhinina, Deputy Minister of Science and Higher Education of the Russian Federation, Marina Zhunich, Director of Government Relations Google Russia, Olga Piven, Managing Director of RTVI, Anna Tsivileva, Chairperson of the Council for Trusteeship in the Social Sphere of Kuzbass. Within the framework of the International Year of the Creative Economy, at the site of the third Eurasian Women's Forum, the work of the Creative Lounge will be organized with a demonstration of modern products of folk art and a discussion of current trends. On the sidelines of the forum, exhibitions and interactive platforms will be held, which will present the achievements of Russian women in science and technology, the development of creative industries and rehabilitation programs after coronavirus infection, an innovative approach to solving social problems.
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